Breslow Partners

Sprinklers in the City

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Summer is officially in full swing and it is a hot one. Philadelphia temperatures have been reaching the 90s and it has been making us wish we were on a tropical island splashing around in the waves. Although that is not possible, we have fun (and free!) solutions to beat the heat in the city: sprinkler parks. 

Sprinkler parks are public spaces across Philadelphia that have in-ground sprinklers, fountains and splash pads to jump around in for those too hot to handle days. Perfect for the whole family to cool down, splash around all while maintaining a social distance from others. Check out three of our favorite spots below!

Dilworth Plaza – Location: 1 S 15th St, Philadelphia, PA 19102

On the West side of City Hall, Dilworth Plaza features open space, seating and fountain areas to splash in. The fountains have been set on the lowest water setting to allow children to play safety!

Seger Park – Location: 1020 Lombard St, Philadelphia, PA 19147

Located between South Street and Independence National Historical Park, Seger Park offers sprinklers in addition to separate spaces for toddlers and a dog park. It is the perfect spot for the whole family!

Roberto Clemente Park – Location: 1800 Wallace St, Philadelphia, PA 19130

Roberto Clemente Park, located in Spring Garden, is the perfect hang out spot for kids. Equipped with a full spray ground, the park also offers basketball courts and plenty of green space to relax.

To find more sprinkler parks in Philadelphia or the suburbs, visit Mommypoppins.com.

Linvilla Blueberry Festival

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Blueberries are back and ready for picking! Bring your friends and family to Linvilla Orchards on Saturday, July 13, 2019 to celebrate their annual Blueberry Festival. Make sure to come hungry for delicious blueberries and a decadent blueberry pie-eating contest. The winners of each age bracket will earn the champion title and receive a great prize!

Hosted by the one and only Silly Joe! He will be on stage entertaining the kids, singing and making the whole family laugh! Costume characters will also be on hand during the festival, too! Visit them at www.linvilla.com for more information.

Free Journey From Bryn +Dane’s on National Smoothie Day

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What better way to start off summer than a vibrant, delicious pink drink?

Bryn + Dane’s is celebrating National Smoothie Day and the First Day of Summer on Friday, June 21, 2019 with a free smoothie, The Journey. The one-day exclusive smoothie is an organic blend of pitaya, strawberries and bananas.

Whatever smoothie you choose, make sure to grab a $10.99 Bryn + Dane’s reusable cup to fill up all summer long. Bring it back every time for 10% off your smoothie purchase. Simple and clear, the reusable cup is the perfect fit for any smoothie and a great way to help save the planet.

Bryn + Dane’s has four amazing locations and will be open on Friday, June 21, 2019 from 6:30 a.m. to 9:00 p.m. 

Breslow Partners Says Goodbye to Jesse: An Intern’s Exit Interview

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This week, Breslow Partners bids adieu to one of our interns, Jesse Rosenstein. A fourth-year Drexel student, majoring in Public Relations and Marketing, Jesse will be studying abroad in Chile this upcoming semester. We asked Jesse some questions about his experience before he left:

What was your favorite part of being a Breslow Partners intern?

My favorite part was definitely the camaraderie between the team. PR is a team effort, so it was always great that my colleagues had my back when I needed it. Oh, and the potlucks were pretty awesome.

What is the biggest lesson you learned as an intern?

The biggest lesson I learned is to put yourself out there. There’s nothing better than being in communication with a reporter, and them having no idea you’re just an intern. Take chances and you’ll see big results.

Who was your favorite person to work with at Breslow Partners?

I gotta give it to my project partner, creative designer, and rapper Dillon Hoilman. He went above and beyond to produce creative materials for our clients, bring in a fresh vision, and was always open to hearing new ideas. He also helped me combat the estrogen levels in the office.

What is your dream career?

Eventually I want to own a Public Relations/Marketing/Advertising firm. If things go as planned, the firm will have a drive-thru In-N-Out burger around the back, with batting cages and a small waterslide.

Do you have any advice for other interns in the public relations industry?

Don’t put limitations on what you can achieve. You’re never “just an intern” at Breslow Partners. I wasn’t sure what I would get out of this experience, but now 7 months later I’ve built my portfolio into something I never could have imagined

What are you most excited to see and experience in Chile?

Hiking, Surfing, Photography, and Wine.

If you could describe yourself in one emoji, what would it be?

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I like the smirk emoji. This guy’s up to no good.

We will miss Jesse terribly and wish him well in all his future endeavors!

 Wanna be an intern? We’re always looking for passionate, creative people. If you are interested in participating in the internship program at Breslow Partners, please submit a cover letter and resumé to Jennifer Mansfield: careers  AT  b r e s l o w p a r t n e r s . c o m

Common Twitter Mistakes to Avoid

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Since its launch in 2006, Twitter has become an integral component of communication. If used properly, it can strengthen an organization’s relationship with its followers and attract new customers; if not, the company’s public outreach efforts can backfire. There are many tips we can share about how to utilize twitter to maximize results. However, listed below are some common mistakes to avoid:

1) Tweeting only about yourself and your company. In a world where individuals are inescapably blasted by TV ads, solicitors, flyers and more, your followers will not voluntarily subscribe to be continuously sold. Instead, use twitter to show your personality and values.

2) Failing to engage customers. Imagine if you knew an individual who only continuously talked without listening or responding to others; this person would have very few friends. Considering that twitter is a form of social media, it is beneficial to pay attention and respond to your followers in order to create a genuine dialogue.

3) Excessively tweeting. By tweeting every half hour or so, you run the risk of becoming a nuisance and irritating your followers. Plus, if we’re honest with ourselves, it is highly unlikely that all of these tweets are gems.

4) Using inappropriate language or misspelling words. This mistake can diminish your credibility, turn-off readers and, overall, appear that you are sloppy.

5) Featuring sarcasm or being negative in your tweets. People are more attracted to positive messages, and optimism is generally more enjoyable to read. By being snide or whining, you can insult individuals or simply off put followers.

For more tips, give us a call at 215-731-2000 or follow us @Breslowpartners.